How To Set Up and Modify VCM\VOW 

The "Setup VCM\VOW" button allows you to track the potential customers viewing the IDX listings on either your agents’ Web sites or the firm’s Web site. When consumers click on the MLS number of an IDX property, a blue “More Information” button will appear with the property description. When customers click on that button, what they will see will vary depending on which VCM\VOW option you have selected.

Access VCM\VOW Options
1.  Click on the My Membership link at the top of the page. This will open the administrative page from which you control your Living Network Web page and other services. A list of options will be displayed on the left, and your Living Network page will appear in the center/right portion of the page. If you logged in using your company password and ID, skip to step 5.

2.  Click the To Company Profile button located on left-hand menu. 

3.  Enter your password. 

4.  Click Login. This will open the administrative page from which you control your company Living Network web page.

5.  Click the Setup VCM\VOW button located on the left-hand menu. This will open a new web page containing all your options. Use this form to modify your lead tracking information. The Virtual Customer Management area should be used if you want a customer to register with you in order to receive more information. The Basic Lead Tracking area should be used to set up lead tracking via email. The Advanced Lead Tracking area should be used if you have a corporate or in-house web-based database that processes lead information. To reset all data changes, press the Start Over button.

6.  Click the circle next to your preferred option(s).

7.  Scroll down to the end of the page.

8.  Click Save Changes.

No Lead Tracking
If you do not want the "More Information" button to appear on listings displayed throughout your site's IDX search:

1.  Click the No Basic Lead Tracking circle.

2.  Scroll down to the end of the page.

3.  Click the Save Changes button.
       

Basic Lead Tracking Options
These options allow consumers to email either your agents, the firm or both for more information on properties. Your options include Email Sent to Associate, Email Sent to Company or Email sent to both parties.

1.  To check the email address that will be used, click the Edit E-mail Address button at the top of the page and verify or change where you want consumer email to go.

2.  Click the circle next to the email tracking option you prefer.

3.  Scroll down to the end of the page.

4.  Click Save Changes.
        

Advanced Lead Tracking Options
These tools are designed for real estate companies that already employ in-house lead tracking operations. They will forward consumer information in a format that can then be accepted into a company's proprietary database. These options will require knowledge of database handling systems.

If you have a non-Living Network Web page at which consumers can enter their contact information into your lead tracking database and you want the "More Information" button to open that page:

1.  Click Redirect Lead to Firm URL.

2.  Click Click here for parameter details to find out what information will be passed to you.

3.  Enter the full URL of the page where you want the lead data sent into the blank field next to URL:

4.  Scroll down the page.

5.  Click Save Changes.

If you want consumer contact information to be collected on your Living Network site and sent to your company's lead tracking database:

1.  Click Send Lead Data to Firm URL.

2.  Click Click here for parameter details to find out what information will be passed to you.

3.  Enter the full URL of the page where you want the lead data sent into the blank field next to URL:

4.  Scroll down the page.

5.  Click Save Changes.