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The Upside of Lowball Offers

The $30,000 difference between buyer and seller seemed a chasm.

And the seller, an elderly woman with a husband in assisted living, had already accepted a precipitous plummet from her original asking price

Also in this issue...

Targeted Contact Management: Who Goes Into Your Database?
Who really goes into your contact management database? “Everyone” is the answer that I receive the most. However, the more names, the more the overhead—because you have to write, e-mail and call your database.

Tighter Credit: How to Get IT
Like real estate professionals throughout Florida, Sue Silberbusch has been affected by the nationwide mortgage crunch.

Real Budgets for Real Estate Pros
It didn’t take Bryan Sereny long to recognize that to succeed in real estate sales, he would not only need top-notch sales and customer service techniques, but he’d also have to get his own financial house in order.

Common Sense Clothes
How does a former Bostonian dress comfortably in the balmy Florida Keys and still look professional? That’s the question on Jaclyn Stavropoulos’ mind.

How to Manage the Curve Ball
If you think real estate professionals working in the Florida market have it tough right now, consider what some of us veterans were going through back in the early 1980s.

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2008 Real Estate Solutions Guide

Full of articles, solutions and products intended to help you soar to new heights of success and professionalism, the 2008 Real Estate Solutions Guide is available here to browse online or in PDF format so you can print and go.



Tell Us Your Issues

What's happening in your market? Have you seen an influx in international buyers? Has the revitalization of your city's downtown boosted the market? We want to know. E-mail the editor at FLRealtor@far.org or fax us at 407.438.1411, Attn. Florida Realtor magazine editor.